Watch this new 7-minute animation on how our brain’s reward center affects habits and what to do about it. How are habits formed? What is the biggest secret behind our mind’s choices? Why is it so hard to break some of our most unhelpful habits, including worry and panic during this challenging time? How … Read more
An anxiety epidemic was on the rise, even before the Coronavirus outbreak. Watch Dr. Jud and NBC’s TODAY SHOW team exploring a unique approach to an old problem that presents a struggle for millions of Americans as well as those around the world. Learn about the evidence-based benefits of mindfulness practice and the ways … Read more
The craving nature of our minds shows up every day, feeding a variety of addictive habits – from substance use to social media. These habits, in turn, not only impair our daily functioning but prevent us from embodying the best version of ourselves. We begin to feel hopeless as we discover that our will … Read more
Anderson Cooper visited Dr. Jud’s lab to see his research first hand for a segment on 60 Minutes.
Habits are our brain’s way to conserve energy and keep us alive. But addictions are just runaway habits, and science shows us how to overcome them.
Our minds get hooked on various habits within certain contexts and environments. To re-train our minds and change these habits, we need access to evidence-based tools on a daily basis, when we are operating in those triggering environments. This approach is at the heart of the work that Dr. Jud and his team use – … Read more
Millions of years ago, when eating and trying not to get eaten were our full-time jobs, our minds developed a very important survival tool. it basically it goes like this: We see some food that looks good, our brain says calories, survival! And we eat the food. It tastes good and as a reward, our … Read more
Dr. Jud Brewer gave a keynote talk on the neuroscience of habit formation, the root of “everyday addictions”, and why willpower isn’t a winning strategy for changing behavior at MIT’s Brain-Mind Summit in May 2019. He gave a similar talk at the Fortune Brainstorm Health conference in April 2019.
Habits are our brain’s way to conserve energy and keep us alive. But addictions are just runaway habits, and science shows us how to overcome them.
