The Hunger Habit
The Hunger Habit is based on Judson Brewer’s deeply researched plan proven to help us understand what is going on in our brains so that we can heal the shame and overcome overeating. The step-by-step program focuses on the power of awareness—there is no willpower, calorie-counting, or restricted eating. Setbacks are a good thing! The key is to learn how to work with our brains rather than to fight cravings, and to adopt an attitude of self-kindness rather than self-judgment.
Grounded in cutting-edge neuroscience, The Hunger Habit is both accessible and compassionate. It will finally help you break out of food jail and reclaim your life.
Available January 30, 2024. Pre-order now:
About the Book
Anyone who struggles with overeating knows what it’s like to feel out of control—and to feel the guilt attached to it. While ordinary anxiety feels like something that happens to us, the siren song of food cravings feels like something we should be able to control. The result is a toxic cocktail of shame and self-loathing that makes it impossible to change our behavior.
Dr. Brewer teaches us map our brains to discover our triggers, defuse them with the simple but powerful practice of curiosity, and to train our brains using mindfulness and other practices that his lab has proven can work.
Key Takeaways
We experience eating as something we do, and unhealthy eating habits as something we have inflicted upon ourselves.
We feel bad for ourselves when we experience anxiety, but we judge ourselves for having a difficult relationship with food.
How we eat is more important than what we eat.
Eat this and not that is not that simple. Willpower is more myth than muscle.
If you’ve had a habit of overeating for years or decades, you don’t need to spend years (and decades) to shift that behavior.
We often think of cravings as obstacles that we need to endure or fight – but when we look at our experiences with curiosity, we can instead see cravings as teachers.
For change to happen, kindness is key for awareness to help us learn.
The Process of Changing Your Relationship to Eating:
- Map your habitual eating patterns and loops
- Change the reward value of eating behaviors in your brain
- Find more rewarding behaviors
The Hunger Habit book walks you through the same process and explains the underlying science used in the award-winning, evidence-based Eat Right Now app.
40% reduction in craving-related eating
Hundreds of 5 star reviews in the App store
Exclusive20% discount when you subscribe online
About Dr. Jud
Dr. Jud Brewer has spent over 20 years at Yale, MIT and Brown University researching how our brains form negative behavior patterns, bad habits and addictions, and the specific techniques needed to create lasting change.
Dr. Jud has worked with everyone from Olympic athletes to corporate leaders and been featured on 60 Minutes, the Washington Post, Time Magazine, and the BBC, among others. Learn more about Dr. Jud here.
Available January 30, 2024
Pre-order today!
