THE HUNGER HABIT
Why We Eat When We're Not Hungry and How to Stop
Based on Dr. Judson Brewer's deeply researched plan proven to help us understand what is going on in our brains so that we can heal the shame and overcome overeating. There is no willpower, calorie-counting, or restricted eating. Instead, learn to work with your brain rather than fight your cravings through self-kindness instead of self-judgment.
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About the Book
How we eat is more important than what we eat. The Hunger Habit reveals why our eating patterns often feel like personal failures, and how we can heal the shame associated with overeating through awareness rather than restriction.
Dr. Brewer's approach teaches us that willpower operates more as myth than measurable capacity, and that behavioral shifts don't require years to achieve. Cravings function as educational tools rather than obstacles to overcome.
Key Takeaways
Awareness over restriction: Learn to work with your brain rather than fight against it.
How we eat matters more than what we eat: Understanding the patterns behind eating is the key to change.
Willpower is a myth: You can't willpower your way out of overeating.
Cravings are teachers: Learn from your cravings instead of fighting them.
Self-kindness over self-judgment: Heal the shame associated with eating habits.
Change doesn't take years: Behavioral shifts can happen faster than you think.
The Three-Step Process
Map your patterns: Understand your habitual eating patterns and triggers.
Change the reward value: Alter how your brain perceives eating behaviors neurologically.
Find better alternatives: Identify more satisfying options that truly meet your needs.
The Hunger Habit connects to the evidence-based Eat Right Now app, which has been shown to deliver a:
40% reduction in craving-related eating
Printable tools available for users
About Dr. Jud
Dr. Jud Brewer has spent over 20 years at Yale, MIT and Brown University researching how our brains form negative behavior patterns, bad habits and addictions, and the specific techniques needed to create lasting change.
Dr. Jud has worked with everyone from Olympic athletes to corporate leaders and been featured on 60 Minutes, the Washington Post, Time Magazine, and the BBC, among others. Learn more about Dr. Jud here.